While many lawyers and law firms have added blogs to their websites, several still struggle with successfully using their blog to generate business. To help, Flex has written “A Blogging Guide for Lawyers: How to Leverage Your Blog for Business Development”. In this Guide we provide our “Top 5 Tips” for using your law blog to generate traffic to your website and eventually have new clients retain your firm. You’ve invested time working on your blog, you should make sure you are getting the most out of your investment! You can access our guide here.
(And for lawyers who do not have a law blog but are planning on starting one, check out “Are You Planning to Start a Law Blog?” and “Let’s Chat About Legal Blogging” by Eva Chan, a lawyer turned social media strategist.)